The new credit line provided by the EBRD via local Partner Banks together with a 15% grant and free technical assistance funded by the European Union, helps SMEs identify their investment requirements for upgrading towards compliance with the Priority EU Directives. EU Directives can seem daunting at first glance. However, frequently a simple solution can fulfill the requirements, sometimes a more complex approach is required. The free technical advice, provided by an international team of experts helps SMEs in Albania find the best solution to meet EU directives, become competitive in their trade with EU partners and increase their profitability at home through higher quality product and service offerings.